Jan/San is an ancient business by any standard. People have been using brushes and brooms to clean up forever. That doesn’t mean it has to stay that way. Upstart Treleoni is out to change the way people think, and we are fortunate to have been asked to craft the message.
Keep your eye on this one. We fully expect Treleoni to overtake most of the field in this category very soon. Our task has been to craft the public messaging, brand and work in new products and strategies. To this end we have even assisted with rep recruitment and integration. As with many manufacturers, all efforts converge at the annual trade shows. This one will be no different except the outcome is already assured. The industry is already talking. We’ve seen to it.